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A Strategic Blueprint for $15M Beverage Brands
Rescheduling headlines lead the week, alongside Uncle Arnie’s new soda line and Thrive’s NA pivot.
A new Senate bill offers a regulatory alternative to the 2026 hemp ban—plus my annual gift guide and this week’s headlines.
The Ultimate Guide to Cannabis Beverages That Actually Deliver
Millions rely on CBD daily. Congress may take it all away.
See how science, real-world stories, and new products are fueling the rise of THC drinks in the gym and beyond.
How the Hemp Industry Is Responding to the Federal Ban—and Why the Next 12 Months Matter More Than Ever
Wholesalers want regulation. Big trade groups want bans. The battle for THC beverages just went mainstream.
This week: personal reflections, data that might surprise you, and the best can printing tech in the biz.
The biggest proof THC beverages are working? You don’t notice them anymore.
Non-alc drinks pass $1B while hemp-derived beverages surge past $3.8B. Here’s why both are driven by the same consumer mindset.
Data from NIQ and Brightfield shows today’s drinkers aren’t choosing sides between alcohol, THC, and NA, they’re choosing flexibility.
New rules in Minnesota, regulatory debates in Michigan, and star-driven endorsements are setting the tone for Q4 in hemp beverages.
